Online Video Platform Market Business Opportunities and Trends by 2026

By Ronak Bora

The global Online Video Platform Market is projected to observe immense revenue expansion due to the rising demand for developing and hosting online video content using innovative cloud-based technologies. Additionally, the growing preference of the global population towards various video streaming services would also foster the market share.

The online video platform market would likely surpass a valuation of $3 billion by the end of 2026. The market is also projected to witness significant growth due to the increasing popularity of digital media across the globe. Likewise, the growing penetration of smartphones and interned across the world is likely to encourage online video content consumption and proliferate the market outlook.

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The online video platform market is estimated to witness tremendous growth over the analysis period due to the rapid expansion of the video analytics segment. In fact, the segment is projected to expand at a CAGR of more than 18% through the forecast timespan. This projected growth is ascribed to the increasing number of well-established enterprises that are adopting advanced analytics.

The platform offers content managers and broadcasters information about the viewing patterns, which effectively helps them formulate a well-researched content strategy. Video analytics also helps firms monitor the live streaming data in real time and enables the gathering of customer interactions and KPI measurements from numerous media channels.

The rising adoption of different online video platform market by a growing number of content creators is projected to drive the application segment over the coming years. In fact, the content creator segment is likely to expand at a healthy CAGR of 16% throughout the forthcoming timespan. Increasing demand for quick creation of video content that would be visible on several streaming platforms is augmenting the segment outlook.

The growing penetration of cloud and internet is slated to drive the online video platform market in Europe. In fact, the region is expected to hold more than 23% of the overall market size by the end of 2026. The creation of new video platforms by local market players is further complementing the regional market outlook.

Taking May 2020 for instance, Minute Media, a UK-based technology company launched its new video Publishing-as-a-Service solution, Voltex Video. This new solution consists of video technology tools that effectively help companies improve content reach and customer engagement. The new launch helped Minute Media to offer creative solutions to media enterprises and content developers.

The competitive landscape of the online video platform market is inclusive of players such as MediaMelon, INC., Limelight Networks Inc., Kaltura Inc., Frame.io, Inc., Ensemble Video, Endavo, Dacast, Comcast Technology Solutions, Cincopa, Brightcove Inc., and Akamai Technologies among others.

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Table of Content

Chapter 4. Online Video Platform Market,Competitive Landscape, 2019

4.1. Introduction

4.2. Company market share, 2019

4.3. Competive analysis of major market players, 2019

4.3.1. YouTube

4.3.2. Akamai Technologies

4.3.3. Brightcove Inc.

4.3.4. Limelight Networks Inc.ss

4.3.5. Kaltura Inc.

4.4. Competive analysis of other prominent vendors, 2019

4.4.1. Ooyala, Inc.

4.4.2. Comcast Technology Solutions

4.4.3. Frame.io, Inc.

4.4.4. Panopto

4.4.5. Endavo

Chapter 5. Online Video Platform Market, By Type

5.1. Key trends, by type

5.2. Video analytics

5.2.1. Market estimates and forecast, 2015 - 2026

5.3. Video hosting

5.3.1. Market estimates and forecast, 2015 – 2026

5.4. Video content management

5.4.1. Market estimates and forecast, 2015 - 2026

5.5. Mobile video

5.5.1. Market estimates and forecast, 2015 - 2026

5.6. Video streaming

5.6.1. Market estimates and forecast, 2015 - 2026

5.7. Others

5.7.1. Market estimates and forecast, 2015 – 2026

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About Author


Ronak Bora

A graduate in Electronics Engineering, Ronak writes for Technology Magazine and carries a rich experience in digital marketing, exploring how the online world works from a technical and marketing perspective. His other areas of interest include reading, music, and sport....

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